A growing supply chain is increasingly a reality for retail organizations looking to deliver omnichannel experiences across multiple brands. Integrating various third parties can be inefficient, error-prone, and time-consuming while reliance on and adoption of technology without the right underpinnings can introduce a different set of complexities.

Watch this 30-minute webinar to hear from retail experts at Mitchells and Butlers, UK’s largest restaurants and pubs owner, and Dynatrace discuss how, by leveraging real-time, context-rich business analytics, they make informed decisions and stay on top of their game.

You will learn how to:

• Drive confident, real-time decisions with contextually enriched business analytics
• Ensure seamless business flows and optimize efficiencies across a complex supply chain
• Proactively discover and respond to patterns and insights in customer behavior to deliver exceptional experiences