Natura Improves Service Levels and Digital Service


Dynatrace Helped Boost Customer Satisfaction to 90%!

The guarantee of service levels considered critical to Natura's direct selling business is essential to its success, so it was vital to follow, in real-time, the experience of its end-users.

The company invested software to leverage a digital transformation.

With Dynatrace, Natura was able to:
  • Automate the performance monitoring processes of the entire delivery chain application
  • Ensure the performance of critical business services
  • Build a stronger relationship with its consultant cell by tracking user experience and addressing issues proactively
  • Monitor and reshape the entire e-commerce platform bringing Natura from a 60% user satisfaction rating to 90%!
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